Pyx Global

Establishing a bold identity for digital trust architects

Creating a distinctive brand identity and digital presence for Pyx Global, a pioneering organisation dedicated to advancing Trust Architecture in digital commerce.

Brand
Design
Website
Webflow
Presentation

Challenge

Pyx Global was founded in 2023 with a mission to develop tools, foster community, and provide leadership in the emerging field of Trust Architecture—ensuring transparency and security in global trade through modern open standards.

The company’s name, inspired by the historical Pyx—a container used in medieval times to verify the authenticity of gold currency—symbolises trust and integrity in digital transactions. Pyx Global needed a brand identity that reflected this concept while positioning them as thought leaders in their field.

Result

  • Brand Identity & Concept Development
    Created a distinctive brand identity inspired by the Pyx, visually representing trust, authenticity, and security in digital commerce.
  • Branded Collateral & Communication Tools
    Applied the new brand across a suite of digital and print assets, including business cards, email signatures, and custom-designed templates for documents and presentations.
  • Digital Presence & Website Development
    Designed and built a Webflow website, introducing the concept of Trust Architecture and providing tools, protocols, and resources for industry professionals to connect, collaborate, and innovate.

Outcome

Pyx Global’s new identity successfully establishes them as a authoritative leader in the digital trust architecture space. Their brand communicates authority and innovation, while the website serves as a central hub for industry professionals, fostering collaboration and knowledge-sharing in this rapidly evolving sector.

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